Wednesday, June 28, 2023

Prasoon Joshi-led agency bags Air India's advertising mandate

AI ads and destination campaigns of J R D Tata era, many featuring Bobby Kooka's lovable Maharaja, are remembered fondly even today. Now as the founder group has initiated a multi-billion dollar project to revive the airline, work will begin on sprucing up its image too.

from Business News: Latest News on Business, Stock Markets, Financial News, India Business & World Business News https://ift.tt/uGh9NBW

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